North America’s Pathlab: A Scalable Magento 2 Platform for Online Lab Testing
North America’s Pathlab partnered with our team to build and enhance a robust Magento 2 eCommerce platform designed to make diagnostic test ordering more convenient and accessible. The platform enables customers to explore laboratory tests, select appropriate collection and delivery options, and securely place orders online.
Our engagement covered the complete Figma-to-Magento 2 implementation, ongoing Magento version upgrades and maintenance, custom functionality, SEO enhancements, third-party application integration, and several purpose-built modules to support the business’s operational requirements.
The result was a flexible and scalable Magento 2 solution tailored to the unique requirements of an online healthcare and diagnostic testing business.
What we delivered
- Figma-to-Magento 2 implementation
- Version upgrades and maintenance
- Custom functionality
- SEO enhancements
- Third-party application integration
- Purpose-built operational modules
Addressing Complex eCommerce and Healthcare-Specific Requirements
The project required more than a standard Magento implementation. The platform needed to accommodate specialized business processes while maintaining a seamless customer ordering experience.
Key challenges included:
- Passing custom variables through email templates for more personalized and informative communications.
- Establishing seamless Single Sign-On (SSO) functionality between Magento and another business application.
- Modifying order templates to accommodate specialized order information and workflows.
- Developing multiple custom plugins to extend the platform’s capabilities.
- Implementing geographic order restrictions to ensure orders could be controlled according to specific service areas.
A Customized Magento 2 Ecosystem Built Around Business Requirements
Our team developed and maintained a customized Magento 2 ecosystem that extended the platform beyond its standard eCommerce capabilities.
The solution included:
- Custom FunctionalityDeveloped tailored features to address business processes that could not be handled through Magento’s native functionality.
- Custom SEO ModuleCreated a dedicated SEO module to provide greater control over the platform’s search engine optimization requirements.
- Enhanced Order ExportCustomized order data exports by introducing additional columns and business-specific information required for operational processing.
- Email Template CustomizationExtended Magento’s email templates to pass and display custom variables based on business requirements.
- SSO IntegrationDeveloped custom SSO logic to connect the Magento platform with the client’s other application, creating a smoother authentication experience across systems.
- Order Template CustomizationModified order templates to accommodate the client’s unique order structure and information requirements.
- Custom Plugin DevelopmentBuilt multiple Magento plugins to introduce specialized functionality and extend the core platform without compromising its flexibility.
- Area-Based Order RestrictionsDeveloped a restriction plugin to control order placement based on geographic areas, helping align online ordering with the business’s operational coverage.
A Flexible and Scalable Platform Designed for Continuous Growth
The project delivered a customized Magento 2 eCommerce platform capable of supporting the specialized requirements of an online diagnostic testing business.
By combining a tailored storefront with custom modules, advanced order management capabilities, SEO enhancements, SSO integration, and geographic restrictions, the platform provides a strong foundation for both customer-facing operations and internal business workflows.
The ongoing Magento maintenance and upgrade process also helps keep the platform adaptable as technology, business requirements, and customer expectations evolve.
Key outcomes included:
- A fully customized Magento 2 eCommerce experience
- Seamless conversion of Figma designs into a functional storefront
- Custom SEO capabilities tailored to the platform
- Enhanced order export and email workflows
- Integrated SSO with an external application
- Multiple custom Magento plugins and functionalities
- Geographic control over order placement
- A maintainable and scalable foundation for future enhancements
