As we all know, how social media is booming in marketing. So to make small business website more social, Facebook is providing us a very good platform. With Facebook plug-ins we can add features to small business website which helps us to share content and posts on website and further those posts and shares can be published in your feed on Facebook.
Use Small Business Website as an app on Facebook
With help of website, you can use a lot of features of Facebook. You just need to register your website as application on Facebook. You can use the App Dashboard to register business website on Facebook, which further helps you to get an App ID and this can be used to share content via app on Facebook.
When you use application with Feed Dialog box, the resulting content/stories will be shared by your users which will include extra information about the application from which content is being posted on their walls.
Facebook is providing various social plugins that we can use in small business website like:-
- Like Button
- Send Button
- Embedded Posts
- Follow Button
- Share Dialog
- Activity feed
- Recommendation Box
- Like Box
- Login Button
Embedded Posts: This is one of the latest features launched by facebook, which help you to easily embed public posts from Facebook to blog or website.
Facebook login: Facebook is also providing Facebook login feature. With this feature user can login to website (using Facebook login) with Facebook credentials. User does not need to create separate account on our website. With this we can fetch and store required information of user into our database. Facebook login helps us to sign in user with real identity and this is possible with the use of Graph API and Open Graph API provided by Facebook.
Facebook Hash: Facebook has moved on its hash-tag functionality to its users. Hash-tag feature which up until now was associated with other social features like Twitter, Instagram and Google+ can now be used in Facebook also mainly focusing on advertising and marketing users.
We are familiar about how to use hash-tags. Hash-tags are already in use by people in their pictures, posts and shares. Now we can experience the use of hash-tag on Facebook, but now they are not click able but seem to be a trending topic.